Why we tune before we travel
Seven days move fast. Strangers move slower.
In September we land in China together. Days later we leave having either built something real with each other, or having taken a very beautiful trip. The difference gets decided before anyone boards a plane.
This afternoon is that difference. Three hours to say out loud who you are, what you're building, and what you'd want to carry home. So that when we arrive, we start at hour forty, not hour zero.
Peer to peer
No stage, no panel, no mentors. Everyone here is a maker, not an audience.
Seen, precisely
The point isn't to be introduced. It's to be understood well enough that someone can build with you.
A container, not a campaign
We're not running an activation. We're assembling something that keeps going after the trip ends.
The idea
Small acts of goodwill ripple further than they have any right to.
GoodSphere begins from a plain truth — kindness compounds. In this room we are not buyers and sellers. We are co-creators sharing the same table, the same supply chain, and the same bet: that a business built as a community outlasts a business built as a funnel.
From Good to GoodSphere — screening on August 21.
Who's in the room
Everyone here is going to China.
Creators
Global creators shaping what co-creation looks like.
Business Partners
Building an outbound path with goodwill as the connective tissue.
Inners
Returning to the field, standing with the people already in it.
Media Guests
Witnessing, in lens and in text, how goodwill happens.
Full participant list shared with confirmed attendees closer to the date.
The afternoon · 2:00 – 5:00 PM
Three hours, and you'll speak in most of them.
This is a facilitated room, not a program of talks. There is no stage and no deck. You'll be asked to say something early, and something again at the end — that's the whole design.
- 2:00
Arrival & tea
Come at two, not two-thirty. The first twenty minutes are unstructured on purpose.
- 2:20
Opening the field
Introductions at speed, why we're here, and one question we answer together: what state do we each need to be in for this to be a day worth having?
- 2:50
Sensing GoodSphere
A short film, then the room responds. One line, one image, or one word that landed. Leon closes with where the commercial community is actually headed.
- 3:30
Break
- 3:40
Co-creating the picture
Small groups, then the full room. Three years out, the brand co-creation community exists. What does it look like? Who's in it? How many brands did it incubate? We build that picture together and say it out loud.
- 4:25
September in China
What the trip is, what to bring, and what you're each hoping to get out of it. Open Q&A.
- 4:45
Check-out & photograph
One sentence each on what you're taking with you. Then a picture, because this room happens once.
Facilitated throughout. Times are indicative — the room sets its own pace.
September 1 – 7 · Shenzhen · Guangzhou · Dunhuang
What this afternoon is preparing you for.
A seven-day Sphere journey — from the factory floors of the Pearl River Delta to the desert caves of the Silk Road.
Arrival · Immersion
Arrival and hotel check-in in Shenzhen. Meet your fellow travelers over a relaxed welcome dinner.
Connection · Co-Creation
A morning of icebreakers, mapping out the world we want to build together, an afternoon workshop that turns this vision into shared ground, and an evening celebration as we light the GoodSphere.
Origins · Industry
An immersive site exploration of the industrial hubs — standing inside the full capabilities of the supply chain at the source, and experiencing firsthand how a good idea grows into a good product through co-creation.
Journey · Exploration
A morning of farewells and reflection on the past three days, followed by our transfer to the millennia-old city of Dunhuang in the afternoon.
Resonance
By day, step into the Mogao Caves, a UNESCO World Heritage site, to experience millennia of art and culture up close. By night, travel to Mingsha Mountain for an immersive taste of the desert Silk Road and local culture.
Harvest · Shared Brilliance
A sharing session steeped in Dunhuang's unique spirit brings together the harvest of our six days, followed by an artistic performance opening a lifeline that weaves together the love of goodwill from past to present.
Reflections · Homeward Journey
Carrying the harvest of goodwill and a shared spirit of cooperation, we head home, letting the vision of GoodSphere take root as we continue to co-create a beautiful future together.
Detailed itinerary lives on the trip page.
Getting there
Two entrances. They are not the same one.
The parking lot and the door are around the corner from each other. Park at 1149 N. Gower St., then walk south on Lodi Pl. to Santa Monica Blvd. and turn right (west) — the 6161 entrance is on your left. If you're being dropped off, use the door address directly.
- 01Enter from N. Gower St. and park in any available space in the GUEST PARKING LOT.
- 02Exit the lot to Lodi Pl. and walk south to Santa Monica Blvd.
- 03Turn right (west) on Santa Monica Blvd. The main entrance at 6161 is on your left, about a 2–3 minute walk.
The lot is small and we're expecting a full room. Two o'clock means two o'clock. If the MYYSHOP spaces are full when you arrive, text us before parking anywhere else — +1 805-864-6391.
Park in the guest lot, then walk 2–3 minutes to the door.
RSVP